NBC, Macy's Strike 10-Year Deal

NBCU Sets 10-Year Extension for Macy's Thanksgiving Day Parade Rights
Parade will keep marching on with NBCUniversal after the retailer and media giant struck a new 10-year rights extension that will see the event continue to broadcast on NBC and Telemundo and stream on Peacock.
NBC Inks 10-Year Deal for Macy’s Thanksgiving Day Parade Rights
The long-term deal also includes the 4th of July fireworks concert special, and a new event to be announced at a later date.
NBC Expands Partnership With Macy’s For Thanksgiving Parade, 4th of July Fireworks; 10-Year Rights Deal To Include New Program
NBCUniversal is extending its partnership with Macy’s via a 10-year programming rights deal. The agreement includes The Macy’s Thanksgiving Day Parade, Countdown to Macy’s Thanksgiving Day Parade and Macy’s 4thof July Fireworks,
Macy’s signs new 10-year rights deal with NBCUniversal
Macy’s (M) signs a new rights deal with NBCUniversal, for Macy’s Thanksgiving Day Parade and Macy’s 4th of July Fireworks on NBC, Peacock and
NBC, Macy's Strike 10-Year Deal to Keep Thanksgiving Parade Marching
NBCUniversal and Macy’s said they struck a new pact that will keep the retailer’s popular Thanksgiving Day Parade on the media conglomerate’s properties through 2034, a nod to the growing importance of live “tentpole” events in the business of television.
Macy’s Inks New Deal to Expand Broadcasting Fourth of July, Thanksgiving Parade Events
Macy's said last year's parade reached 31.7 million viewers on NBC and Peacock, an 11 percent increase from 2023.
Macy’s Extends NBCUniversal Deal and Adds New Program
The 10-year agreement will expand beyond the Thanksgiving Day Parade and 4th of July Fireworks. The post Macy’s Extends NBCUniversal Deal and Adds New Program appeared first on Vital Thrills.
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Shoplifters stole from Macy’s in Center City at least 280 times last year, police records show
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