Today’s market research industry is being disrupted on nearly every level. CMOs who previously relied on rapid mass quantitative data collection now know these statistics lack the qualitative insight ...

Agile and Scrum are not competing concepts. In fact, to implement the Scrum methodology properly, you must approach it with an Agile mindset. To do Scrum right, product development teams must be Agile ...

Agile is a popular approach to project management that prioritizes flexibility, short work sprints, and gathering feedback. Agile project management is a broad category that encompasses many specific ...