Apple has broken out to new all-time highs, and the market is beginning to reprice the company as more than just a mature iPhone cycle story. After spending months capped near prior resistance, AAPL has cleared the $300 zone and is now extending higher with strong relative strength.

Apple said the App Store facilitated more than $1.4 trillion in developer billings and sales in 2025, up from $1.3 trillion reported a year earlier

Apple announced it will open Europe's first Apple Developer Center in Berlin later this year, ahead of its Worldwide Developers Conference. This new hub, located in the Mitte district, will be the fifth globally,

Apple's annual developers conference WWDC returns for 2026 next week, and the company has teased the event with a new "All systems glow" tagline. "All systems glow" is a play on the phrase "all systems go,

With Apple’s Worldwide Developer Conference coming next week, the tech giant has added new merchandise to the store at the ‌Apple Park‌ Visitor Center. In an X post, “Mr. Macintosh” shared images of the new items.

Apple stock has been on a hot streak alongside a broader AI and tech rally, with next week's Worldwide Developers Conference potentially serving as the next catalyst.