The online catalog is one of Ikea's first big digital campaigns since announcing last year that it would send out fewer paper catalogs and redirect the savings to new marketing efforts. The retailer ...
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Ikea may not be able to save your marriage, but it can provide “the ultimate guide to bedroom satisfaction.” So suggests the company’s latest cheeky campaign, an Ikea version of the Kama Sutra.
Ikea is making moves so you don’t have to assemble a sofa or bookcase yourself. The furniture seller said Thursday that it is buying online on-demand services platform TaskRabbit, which lets users ...