Whether it's Jack Daniel's' square bottles or Jägermeister's famed deer logo, packaging plays a major role in alcohol marketing. Such immediate discernibility applies to beers, too. Take Budweiser's ...

Behind the frosted glass at your local bottle store stands an unorthodox display of modern art. You’ve slugged back its muse for years, popped its logoed caps to get at what’s considered the star of ...

CNBC's search for the most loved label of the year is back! In recent years, we set out to find America's most loved labels and Troegs Independent Brewing Nugget Nectar and Newburgh Brewing Co.'s ...

Andrew Parks is a Minneapolis-based writer and editor who covers topics ranging from food, drink, dining, and travel to arts and culture. "Highland was ready for a big change," explains the creative ...