Websites, YouTube videos and apps are providing tutorials for parents to keep pace with 2014's tween craze Parenting manuals? Pfft. The internet is now the flustered parent's first port of call for ...

Beloved by kids and the bane of parents and teachers, Loom Bands – or Rainbow Loom - is the playground craze that has taken over the planet. But what are they, and where did they come from? Chances ...

Rainbow Loom is not just a craft set. It may also be a portal to digital literacy. When I recently bought Rainbow Looms for my two sons (6 and 8), I discovered that this is really a tangible/virtual ...

Loom bands are taking the world by storm – and it’s not hard to see why. Rainbow-coloured and cheap, kids and adults can have hours of fun putting together flash designs with these bright pieces of ...

Sharon Lighton, the owner of Anana Gifts, sells kits for children to make rubber band bracelets, which are a very popular trend right now. She has bought 14.7 million rubber bands to sell at her store ...

Two years after going into business, Rainbow Loom inventor Cheong Choon Ng was nearing the millionth sale of his plastic-pronged device for weaving colorful rubber band bracelets. The $16.99 kits were ...

They come in waves: collectible doohickeys that fixate schoolchildren, vex teachers and keep corner shops in business. From figurines to trading cards, a play craze operates in rough biannual cycles, ...