Consumer Reports Just Dropped $3 Million on Its Biggest Ad Push in Five Years

Consumer Reports is highlighting its advocacy work in a new, $3 million full-funnel brand marketing campaign. - Why is my laundry taking two hours? Is this sunscreen water-resistant? Will my dishes be ...
ABC News

What Are the Best and Worst Home Products?

From vacuums to paper towels, consumer reports put these products to the test. April 13, 2010— -- Consumer Reports magazine tested thousands of household products to put together a comprehensive ...
Consumer Reports

From Our President: Putting Your Safety First

Consumer Reports published its first auto review in our June 1936 issue, looking at car safety through the vehicle’s “construction” and “behavior on the road.” Nearly 90 years later, we’re just as ...
Consumer Reports

Consumer Reports’ Rich, 90-Year History Comes to Life at Duke University

Yonkers, NY – “Test, Inform and Protect: The Consumer Reports Archives,” a new exhibit at Duke University’s David M. Rubenstein Rare Book & Manuscript Library, celebrates the nine-decade influence of ...
Consumer Reports

Consumer Reports Labels Explained: Recommended, Top Pick, Best Brand, Best of, and Smart Buy

Consumer Reports (CR) uses several designations to help shoppers quickly identify products and services that rate well in our independent evaluations. When data is available, these designations also ...
Consumer Reports

From Our President: Health Advice You Can Trust

Knowing who is worth listening to on matters of health is getting harder than ever. Online ads and social media posts offer simple solutions. This pill. That diet. Order now. Too often these promises ...
Consumer Reports

Consumer Reports Launches 2025 Top Picks for Baby

YONKERS, NY – Consumer Reports (CR), the nonprofit research, testing, and advocacy organization, today announced its first-ever Top Picks for Baby, highlighting the year’s highest-performing baby ...
Consumer Reports

Consumer Reports Revives “Bread & Butter” to Guide a New Generation on Substack

YONKERS, NY – Consumer Reports (CR) has launched the “Bread & Butter” newsletter on Substack as part of a broader effort to engage new audiences. Bread & Butter is a free, weekly newsletter that ...
Consumer Reports

From Our President: Nine Decades and Counting

In February 1936, a small group of scientists, writers, and engineers launched a mission to "restore rationality to the marketplace," and the organization now known as Consumer Reports was born. As we ...
Consumer Reports

Instacart ends AI-driven pricing practice following a joint Consumer Reports investigation with Groundwork Collaborative and More Perfect Union

Washington, DC – Following a joint investigation by Consumer Reports, Groundwork Collaborative, and More Perfect Union into Instacart’s pricing practices, Instacart announced today in a company blog ...
Consumer Reports

Willem van Rijn Named Chief Operating Officer at Consumer Reports

Yonkers, NY – Consumer Reports (CR), the consumer research, testing, and advocacy organization, announced today Willem van Rijn as Chief Operating Officer. Willem will oversee the strategies to expand ...
Consumer Reports

Raj Malhotra Joins Consumer Reports as Chief Technology Officer

Yonkers, NY – Consumer Reports (CR), the consumer research, testing, and advocacy organization, welcomes Raj Malhotra as Chief Technology Officer. Malhotra will lead CR’s enterprise technology ...