Creativity is full of emotions. Events, interactions, or even our own thoughts can trigger emotions. But emotions are not just something that happens to us. We are not at the mercy of our emotions, ...

Creative work is also about building a connection with your audience. The best way to do that is to use emotion. A study found that people are more likely to donate to a charity when they read the ...

Don’t let anxiety and stress interrupt your flow. Here’s how to manage those negative emotions and get your creative process back on track. There’s little you can do about the inherent stressors in ...

This theme came up over and over, whether during one of the sessions with the industry’s most thought-provoking speakers or in casual conversations aboard one of the magnificent yachts dotting the ...

Artwork by multimedia artist Rose Wambsganss. Rose Wambsganss is an award-winning artist of the Local Artisan Collective who specializes in black-and-white ink drawings that utilize an ancient, ...

1. How did you end up being a creative? From a young age, I’ve been drawn to doing things differently. In elementary school, I once added a fast-spinning clock video to a school event countdown—a ...

The term believability in marketing refers to the ability of a campaign, content, or message to be perceived as authentic, trustworthy, and emotionally genuine by the consumer Virality, which measures ...