When we think of packaging as a branding tool, we tend to think of amazing retail packaging like Apple's. The electronics firm maintains a secret "packaging room" where hundreds of potential package ...

Ahead of the official iPhone 16 release, a lucky customer shared the unboxing of the iPhone 16 Pro on Chinese social media Weibo (via Majin Bu). While Apple should let reviewers publish their thoughts ...

A video of the customer unboxing the Amazon delivery was shared on X (formerly Twitter) at the end of which it could be seen that he had got a Colgate toothpaste tube. (Image credit: Screengrab from ...

A man ordered Sony headphones through Amazon and received something rather bizarre. Upon unboxing it, he was surprised to find out that the package contained toothpaste instead of the headphones that ...