The post-PC era is here. With a third or more of their traffic coming from devices, large Web publishers are scrambling to monetize the rapid influx of mobile inventory. An eMarketer forecast released ...

For years, industry experts dangled the divination that mobile was just about to take over the world. “Any day now,” they assured conference-goers. “Just look at Asia,” they told any trade reporter ...

Google is now pushing search ads on AI Mode and the desktop version of AI Overviews. Google's Vidhya Srinivasan said at Google Marketing Live, "we're expanding ads in AI Overviews to desktop, and ...

When the update rolls out in a few weeks, advertisers that are already using image extensions for mobile devices will automatically show those extensions on desktop as well. Google Ads will begin ...

Tumblr is now putting ads in users’ feeds on the desktop, in what could be the first move toward making sure the social blogging site is a profitable business for Yahoo. Tumblr started placing ads in ...