People get billions of emails each day. Learn how email automation can help you stand out from the crowd and make campaigns a breeze. Editor's Note: This article has been updated to reflect changes in ...

Marketing isn't as simple as paid advertising on television or in newspapers. Marketing is any technique used to make the public aware of a company and what it has to offer over its competitors. The ...

We may receive a commission from our partners if you click on a link to review or purchase a product or service. Click to Learn More Email marketing is a digital marketing strategy that involves ...

Email marketing is one of the best ways to expand your business. In fact, email has an average return of 122 percent for every dollar spent — making it one of the most cost-effective tools you have.

Any CEO will tell you that they want a better brand, more social media followers, and increased sales. Beyond that, they tend to depend on their marketing department to figure out the concrete steps ...

If you go to your favorite diner and the server offers to get you your regular, you've just been the happy target of one-to-one marketing. Today, one-to-one marketing is becoming the norm in ...

There is a lot that goes into intelligent content so we asked practitioners and experts to share the tech necessary to build these types of programs. B2B marketers in their content marketing programs ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. It’s common knowledge that email marketing has many ...