Rubbing castor oil in the belly button is not new, but it has gotten a lot of buzz on social media for its supposed benefits. Proponents of the practice, also known as navel pulling, claim that it can ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." From slugging to mouth-taping, there’s no shortage of social media trends claiming to fix, well, just ...

Just when you thought TikTok couldn’t get any weirder, people are now pouring castor oil into their belly buttons for better digestion, yes, you read that right. This trend has taken social media by ...

What is the Pechoti Method? The Pechoti method, or Nabhi Chikitsa in Ayurveda traditions, refers to putting oil in the belly button for medicinal purposes. Oils such as tea tree oil and eucalyptus oil ...

Applying coconut oil on the belly can help reduce the appearance of stretch marks by boosting collagen production and improving skin elasticity.

It’s known as "navel pulling," and involves massaging castor oil on your belly button and abdominal area. To do what exactly? Well, #IYKYK, but according to social media fans the hack helps with ...