Beverage brands are capitalizing on Halloween with limited-edition drinks featuring seasonal flavors and spooky packaging to ...

Kool-Aid isn't just a drink, it's a whole slice of childhood bottled up in a packet of neon-colored powder. One look at those crinkly envelopes and you're instantly transported back to hot summer ...

Alabama’s Kool-Aid McKinstry will soon have a new flavor of his namesake drink launched in his honor. Kool-Aid, self-described as the “all-American beverage,” will introduce “Black Cherry Blitz,” its ...

HASTINGS — Nearly 65 boats made from empty Kool-Aid Jammers pouches and Burst bottles floated along the Lazy River at the Hastings Aquacourt Friday. The Jammers boat races officially kicked off the ...