J.C. Penney (JCP) has spent the last year returning to the comforts many of its customers grew to love, such as coupons and sales. Now, another old-fashioned feature is set to return: The store's ...

NEW YORK – J.C. Penney Co. is bringing back the catalog, but shoppers shouldn't expect one the size of a massive phone book. The move comes after the department store chain retired the "big" book in ...

Five years after killing off its hefty catalog to focus on the web, J.C. Penney is bringing it back, armed with data showing that many of its online sales came from shoppers inspired by what they saw ...

The rebounding retailer restores another page from its past but in a much slimmed down format. Killed off a few years ago in a bid to save money, the new catalog that will be distributed in March will ...

DALLAS — Retail catalogs from the 1970s and 1980s are often parodied for the fashions and lifestyles their thick volumes chronicled. But one column about the 1977 J.C. Penney spring-summer Big Book ...

Ray H. Jordan, 98, who rose through the management ranks of J.C. Penney to lead its move into catalog sales in 1962 and became company president two years later, died of undisclosed causes Tuesday in ...

The "Big Book" is back! J.C. Penney recently announced it was bringing back its popular printed catalog. Sort of. Killed off a few years ago in a bid to save money, the new catalog that will be ...