For all the money spent on Super Bowl ads, the goal is actually pretty simple—capture the attention of a massive audience, ...

Katy Perry performs onstage during the Pepsi Super Bowl XLIX Halftime Show at University of Phoenix Stadium on Feb. 1, 2015 ...

Pepsi is pouring it on in Coke’s house — injecting some fizz into its biggest rivalry during the buildup to the Super Bowl. While the visitors had called for a “cola truce” on social media with the ...

In 1996, Pepsi ran an ad encouraging customers to collect “Pepsi Points,” the company’s new form of loyalty rewards. The ad featured a young man who was able to use his points for rewards like ...

You can tell Pepsi-Cola's creative team had a lot of fun with their Super Bowl budget this year. Summoning not one, but five hip-hop legends, Pepsi has once again forgone an in-game ad, pouring spend ...

The brand that everyone was talking about during Super Bowl LVI was Coinbase, according to social media monitoring company Brandwatch. The cryptocurrency exchange platform’s ad featured only a ...

Pepsi officially reignited one of the longest-running rivalries in the beverage industry, and is using the 2026 Super Bowl and Coca-Cola's iconic polar bear to do so. With Super Bowl 60 between the ...

Super Bowl 60 saw the Seattle Seahawks claim victory over the New England Patriots, but there were plenty of other winners — and losers — off the field during the game, with some brands scoring with ...