Few toys spark the imagination like Disney princess toys. After all, they’re inspired by some of the most well-animated, charming characters in the world. And with a level of popularity that shows no ...

If you’re excited about the release of the first Disney movie starring an African-American Princess, The Princess and the Frog, around Christmas this year, we bet you’ll want to get your hands on some ...

(CNN) — It’s a magical world again for Mattel. The toy company won back the rights to make dolls based on Disney’s princess characters, including Frozen’s Elsa and Anna, Jasmine from “Aladdin” along ...

Five questions with Kathy Franklin, vp global studio franchise development at Disney Consumer Products. The Hollywood Reporter's New York bureau chief Georg Szalai talked to her at Toy Fair. By Georg ...

The toy giant in 2016 lost the global rights to the Frozen and Disney Princess toy lines to rival Hasbro. By Etan Vlessing Canada Bureau Chief Stock in Mattel has risen sharply after the toymaker said ...

At the time of its release, retailers were limited to just 12 toys per store Today, the Beanie Baby could be worth anywhere from $45 to around $1 million, depending on the toy and its condition When ...

Subscription-based toy company Pley.com entered the Disney accelerator last year with a toy rental business that would ship out toys like Lego, American Girl or Hot Wheels, which could be played with, ...

HOUSTON — Remember watching Saturday morning cartoons and every commercial this time of year was about the hottest toy you wanted for Christmas? Fast forward and today kids don't need the commercials ...

The Disney princess toy lineup is working magical wonders for Hasbro. The toymaker's stock surged Monday after it reported a swift uptick in sales for products aimed at girls. The increase came ...