Walk into any of nearly 800 worldwide Costco superstores today, and alongside the bulk toilet paper and five-dollar rotisserie chickens, you’ll find the world’s most popular surfboard: the ...

It wasn’t long ago that the soft-top surfboard was scoffed at, used only by novices. A surfer on a soft top was either a beginner just learning to navigate the whitewash or they were a “kook,” a ...

A couple weeks back, while perusing the booths at San Elijo Campgrounds in Cardiff-by-the-Sea, during the annual Camp Shred surf expo, I came across the BlakBear Surf Club tent. I had heard of the ...

Cabrillo Beach is not a great surf spot. And Allison Scinta is not a great surfer — yet. Despite the San Pedro beach’s small waves that only last a few seconds, she’s able to get up and have fun, ...

Surfing can definitely be too serious these days. While pros were surfing seriously in Tahiti, the "softer side of surfing" came out last weekend at the Red Bull Foam Wreckers Anti-Surf Contest in San ...

Despite the modern explosion of soft top surfboards, just look at any lineup worldwide and you’re bound to see more than a few foam crafts floating around – the squishy, beginner-friendly boards have ...

When you talk about true R & D (industry-talk for Research and Development), for a brand to really know what their product is made of — they need some real researchers. Not just pretty ambassadors, ...