SAN FRANCISCO--(BUSINESS WIRE)--Unity (NYSE: U), the world’s leading platform for creating and growing real-time 3D (RT3D) content, today launched a dedicated AI marketplace in the Unity Asset Store ...

Unity has been front and centre for a growing number of games developers for years now and their big bet on the implementation of AI as the way to seal the deal and power ahead has been no secret. Now ...

There has been a lot of scrutiny around AI technology, and an increased attention on its application in the video game industry. Unity (U), the company behind the popular video game engine of the same ...

Unity Software Inc. U delivered a strong second-quarter 2025, with its newly launched AI-powered ad platform, Unity Vector, emerging as a clear growth catalyst. Vector, a neural network-based upgrade ...

If you’re a mobile platform with access to a vast amount of gaming data, well, then it’s pretty much a foregone conclusion that you’re gonna launch an AI-powered ad platform. AppLovin has Axon and now ...

Unity just announced that its Muse AI platform is officially available as an early access build for general use. Originally unveiled back in July, Muse is a package of AI-powered tools intended to ...

SAN FRANCISCO--(BUSINESS WIRE)--Unity (NYSE: U), the world’s leading platform for creating and growing real-time 3D (RT3D) content, unveiled a slate of new AI innovations and platform updates to ...

Unity 6 game engine maker Unity said that developers can expect enhanced performance and stability, expanded platform support, and new AI-powered workflows in the three Unity 6 updates planned for ...

Unity Software Inc. U enhanced and expanded its digital platform capabilities by launching Unity Vector in early 2025. Vector is a new AI-powered advertising platform that utilizes self learning AI ...

Unity, the software company that 70% of mobile games use, is deploying generative AI in games. It’s a massive strategic play that the company’s CEO says will drive similar growth in gaming to the 2D ...