How do you make a solid business case for blogging for marketing? What about managing upper management's expectations on the outcome? Should you hire a professional blogger to write your company blog?

It’s a great time to be a web designer. Web sites are no longer comprised of static text with a sprinkling of graphics. Today’s sites are interactive applications in their own right. Audio and video ...

Blogging platforms allow authors and bloggers to create, organize and publish articles, reviews and information via websites, emails and media feed. These platforms also enable readers to participate ...

Content creation and the power of the internet has completely changed the way bloggers, brands and businesses communicate with their audiences. With more than a billion active websites now online, ...

As corporations catch on to the potential of adding a blog to their company's marketing arsenal, our MarketingProfs Thought Leaders Summit tapped into some of the best minds in the blogosphere for ...