Cracker Barrel unveils new logo
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Axios on MSNMAGA erupts over Cracker Barrel logo change, and stock plunges
The new logo jettisons an illustration of a mostly silhouetted man in overalls leaning on the eponymous barrel.
Steak 'n Shake is accusing Cracker Barrel CEO Julie Felss Masino of abandoning Cracker Barrel's heritage in pursuit of trends.
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Cracker Barrel dismisses critics as 'vocal minority' while rival restaurant adds to backlash
Social media users slam Cracker Barrel's logo redesign as "horrible" and "generic" while the company defends its rebranding efforts, which include logo and menu changes.
The southern-style restaurant chain has invoked criticism by some who dislike their new logo and business practices.