Canada’s powersports industry remained resilient in 2025, with motorcycle registrations reaching a five-year high even as new ...

EDS says the promotions strengthen its sales leadership team as the company continues to expand its product portfolio, agent ...

The companies recently announced that Parts Unlimited will distribute the Twiceme Tag, an adhesive badge equipped with ...

Segway has introduced the MUXI Pro, an updated version of its short-tail utility e-bike, with a new electronic drivetrain, front suspension, turn signals and additional standard equipment.

Triumph secured its first FIM World Championship title, an achievement that comes just three years after entering motocross.

Dubbed the “ultimate enduro machine,” Yamaha says its updated WR450F offers a light but powerful off-road package capable of ...

Polaris' government and defense division recently introduced its latest military snowmobile: the Military 850 Voyageur 155 ...

Financial advisers Paulina Matel and Brad Stanek developed a practical checklist for dealership owners on what to do before ...

Since its launch, the program has contributed more than CA$1.5 million to hundreds of community-led projects that help secure ...

In her role, Shannon Neilson will work with dealers to help them better understand how consumers engage with their marketing ...

Nault’s Powersports has an 118-year history that began with selling Schwinn bicycles, and has since grown into a four-rooftop ...

Industry veteran Melissa Coffey dives into ways dealers can get sales spiking again and how September is the perfect month to ...