SurveyMonkey's new ChatGPT plugin lets teams build surveys, analyze responses and act on human feedback without leaving the ...
Demandbase launched Mojo, a B2B marketing agent that automates campaign planning, execution and optimization across channels ...
Revenue leaders should measure AI by outcomes, not usage, by tying workflows and trusted knowledge to faster sales cycles and ...
Supermetrics’ Andrea Linehan explains why AI readiness in B2B marketing depends on data integration, governance & ...
B2BMX adds two new AW New York 2026 sessions focused on AI win-loss analysis and better B2B briefing strategies for marketing ...
New LinkedIn research: 90% of B2B marketers say growth depends on winning Gen Z buyers, and expert voices now beat ...
Validity finds marketers are accelerating AI adoption despite weak CRM data, increasing risks tied to revenue loss, ...
BlueRock’s David Greenberg explains how B2B teams can build AI workflows safely, with guardrails, visibility and governance ...
Site Impact finds poor personalization is hurting trust, with repetitive and invasive targeting causing many consumers to ...
B2BMX unveiled seven practitioner-focused tracks covering AI, GTM, content, measurement, martech and leadership for today’s ...
Salesforce and Anthropic launch Claudeforce, combining Claude AI with Salesforce data, workflows and Slack to power ...
Fold research finds B2B leaders measure more than ever but struggle to connect metrics to revenue. See the communications ROI ...
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