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Explore our official blog for the latest news about YouTube, creator and artist profiles, culture and trends analyses, and behind-the-scenes insights.
#1: YouTube will remain the epicenter of culture. For over a decade our mission has been to give everyone a voice and show them the world. That means we provide a platform for free speech and creative ...
YouTube Shorts now has an average of over 70B daily views since launching in 2021. This 60 seconds (or less) format has given creators new avenues to earn money, and the Shorts community is beginning ...
Here’s how we’ll work to support the success of creators across the platform this year: Giving creators more ways to make money. YouTube helps creators build deep relationships with audiences and ...
As my family shows, there’s an audience for almost every video, and the job of our recommendation system is to find that audience. Think about how hard it would be to navigate all of the books in a ...
I know there’s uncertainty in the world and in our industry, but in my 9 years at YouTube and 40 years in the business, I’ve learned that uncertainty and challenges signal great opportunity. I cannot ...
In 2021, you tuned in to see NASA’s Mars Perseverance Rover land (live!) on Mars, joined together to set a new record for BTS, and took part in the epic storylines that played out across the Dream SMP ...
The world moves quickly and our policies need to keep up. That’s why we regularly review our policies to make sure that — similar to the laws that govern civil society — they reflect the changes that ...
YouTube Shorts offers a dynamic and engaging way to connect with audiences in bite-sized bursts. If you're ready to dive into the world of vertical video, here's your guide to getting started with ...
This April, YouTube turns 20 and we celebrate 20 years of the Creator Economy. With 3 million channels in the YouTube Partner Program –700,000 in just the last three years – and a staggering $70 ...
With over 93 million views in 24 hours, “GTA VI Trailer 1” has set the new views record for 24-hour debut of a non-music video. 1 The YouTube Gaming community has played a huge role in making the ...
For years, YouTube’s fans have been telling us they want more—more choice when watching their favorite content, more ways to support their favorite creators and, above all, the option to watch their ...