AI is opening up a world of possibilities, empowering creators to express themselves in innovative and exciting ways. At YouTube, we're committed to ensuring our creators and partners thrive in this ...

The world has faced its share of challenges in 2020. Despite the ups and down, many have turned to gaming on YouTube as a way to find connection, entertainment, and to share moments with friends and ...

YouTube celebrated its 20th birthday this year, and while a lot has changed over the years, one thing has stayed consistent: Pop culture continues to be defined by the ways creators and fans use video ...

Every day, people come to YouTube to connect with their favorite creators, and in the process, they discover new products they love. In turn, this creates a valuable opportunity for brands to reach ...

Black creators have played an important role in shaping the culture on YouTube. From fashion and comedy to politics, learning and wellness, Black creators have raised the bar for how creators engage ...

Whether you’re rooting for the Kansas City Chiefs to repeat their Super Bowl-winning championship season, or faithfully following your team, this upcoming NFL season is sure to bring all the ...

We're introducing a new AI-powered search results carousel to suggest videos and topic descriptions by creators across YouTube. Imagine searching for “best beaches in Hawaii” — you could see an ...

YouTube Music is a dedicated music streaming service that guides you through the world of music. With official songs and albums as well as deep cuts, live performances, and remixes, you can listen to ...

Need to understand a concept in a video but don't want to interrupt your flow? The YouTube conversational AI tool lets YouTube Premium members in the US ask questions and get instant answers right ...

So far this year, there have been more than 25 billion views of videos with “unboxing” in the title.¹ Sure, you know you ordered something online and followed the tracking information every step of ...

Earlier this week, Taylor Swift and YouTube took Swifties on a worldwide scavenger hunt leading into her “THE TORTURED POETS DEPARTMENT” album drop, “Fortnight (feat Post Malone)” music video premiere ...

This April, YouTube turns 20 and we celebrate 20 years of the Creator Economy. With 3 million channels in the YouTube Partner Program –700,000 in just the last three years – and a staggering $70 ...