A new issue of the industry’s favourite monthly title is out now, in print and online. Find out what the October Toy World has in store below. The 169-page October issue of Toy World is out now, ...

As Smyths Toys releases its 300-page toy catalogue, which will be supported by a launch party this weekend, the retailer gives Toy World readers an exclusive look at its new Christmas ad campaign.

The LA Previews have been winding down this week. It appears that some showrooms have remained open for part of this week, although many of the retail visitors have already returned home, and numerous ...

The new EMEA leadership structure will give licensees, retailers and commercial partners greater category expertise and a more consistent approach across the region. Mattel has announced a new ...

True Toys has unveiled its first-ever The True List, outlining the products independently chosen by its team for this holiday season. Ahead of its first Christmas since relaunching as True Toys this ...

With this partnership, Bluey fans can recreate favourite episodes with character figures from the show or combine them with their existing tiles. Magna-Tiles has announced a licensing partnership with ...

Minecraft is set to join the fast-growing Clickeez universe across EMEA in its new licensing partnership with Goliath. Goliath has announced a new partnership with Minecraft, bringing the best-selling ...

The six emotion-inspired characters take centre stage in the brand’s first original single and cinematic music video. MGA Entertainment’s Mirror Mi has announced the release of the brand’s first ...

The 52 new episodes expand Milo’s universe with new professions, more music and a more visual sense of humour. DeAPlaneta Entertainment’s Milo franchise will premiere its third season in 2027, with 52 ...

The new multi-property plush deal across EMEA will begin on 1st January 2027, leveraging Spin Master’s premium retail and marketing expertise. Spin Master and Universal have announced an expanded ...

Toy World is now making preparations for the November edition, which will include a focus on Q1 ranges and Outdoor Toys, as well as our standalone Kidult supplement. Published at the beginning of ...

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