"If you do not have a gaming strategy, it's clearly too big to ignore now," Charles Hambro, CEO and co-founder of GEEIQ, said ...

Insurers say AI coding raises healthcare costs. Both hospitals and payers are using AI to protect margins, while systemwide ...

Some 69% of US consumers plan to use AI while shopping this holiday season, according to Impact. Finding deals, comparing prices, and summarizing promotions tied as the top use cases. Shoppers also ...

Acquisition merges RetailX’s research team, proprietary research tools, and flagship rankings & indices with leading provider of forecasts and insights, supercharging its coverage of global retail and ...

TikTok Shop does not reward brands that treat it solely as a media buy. It behaves like a marketplace with its own P&L, SKU ...

Centralized solutions—offerings managed directly by holdcos that unite multiple capabilities under a single client ...

US digital food and beverage buyers bought groceries from Amazon in the past 30 days, according to a May survey from Bizrate Insights and EMARKETER.

Implications for insurers: At least some cyber policies define a data breach to include the unauthorized disclosure of ...

AI can generate hundreds of ideas, produce countless variations of an ad, and churn out storyboards in a matter of seconds.

The news: Amazon on Wednesday announced an update to its AI-powered Seller Assistant that it is framing as a fundamental ...

AI is helping agencies work faster and more efficiently, but savings alone aren’t the end goal. The bigger opportunity is ...

Median marketing budgets increased across every bank asset tier compared with last year except banks with less than $150 million in assets, according to an ABA survey. Banks with more than $3 billion ...