PepsiCo’s new corporate campaign sparked name-change speculation through brand-led teasers before revealing its aim to highlight the company’s 500-plus-brand portfolio and corporate identity.

Boomerang Collaborations will handle VinFast India’s PR and media communications, covering media outreach, press relations, product communication, influencer engagement and key launches.

Mehrotra, who has spent a decade at dentsu, will continue as Chief Client Officer, APAC, while taking charge of the network’s Singapore business as CEO.

The new ad format supports lower-funnel objectives and is compatible with Pinterest Performance+; it helps reach users closer ...

RMPL operates the Rajasthan Royals in the IPL. The acquisition required CCI approval under India’s competition law for deals ...

In her new role, Pushpa will lead the Marketing charter for Men's Grooming, Beauty, and the Philips Avent range - all with ...

Threads will send creators optional reminders to share new podcast episodes, while Insights will track podcast reach and ...

As DS Group and WPP Media expand their digital marketing playbook with MICA, Jain and Khemka discuss AI, measurement and ...

As people increasingly turn to AI for recommendations for everything, KFC India is experimenting with what it means for ...

In her new role, Kang will lead communications for Canada Super 60 and develop relationships across players, team owners, ...

As part of the roadmap, ASCI plans to establish three Centres of Excellence focused on legal and policy, responsible AI ...

Businesses will be able to create a draft Partnership Ad directly from the Hub. The platform will also recommend suitable ad ...