When a Gen Z foodie wants the best sushi spot in town, they’re more likely to scroll TikTok than search on Google. In an era where short-form videos, influencer recommendations, and visual inspiration ...

Amazon is partnering with two leading social media platforms to expand the reach of its e-commerce offering. The e-tail giant is making shoppable ads available on both TikTok and Pinterest. Following ...

Amazon expands into TikTok and Pinterest, aiming for a $1 billion sales boost through innovative in-app shopping ads. BofA analyst Justin Post sees Amazon's partnerships driving growth, maintaining a ...

This story was originally published on Retail Dive. To receive daily news and insights, subscribe to our free daily Retail Dive newsletter. Indicating the rise of social media as a tool for ...

In the bustling world of social media, retailers are on a constant quest for platforms that offer a competitive edge. Amidst the giants like Instagram and TikTok, Pinterest has quietly positioned ...

The image-sharing app has a new growth plan, and it’s moving quickly. Results were mixed; Pinterest indicated a dimmer forecast for Q1 of this year, indicating it would be seeking revenue in the “low ...

As TikTok heads to court on Monday to argue against a U.S. ban, parent company ByteDance’s newer social app, Lemon8, is once again surging to the top of the App Store in the U.S. The push is due, in ...