Denim was a popular choice for the Super Bowl and related events in New Orleans. Frame collaborator Alix Earle wore long jorts with a satin blazer to the Fanatics Super Bowl Party. “Wicked” star Cynthia Erivo donned knit denim for a comfy look. Blue Ivy Carter wore a Balenciaga leather bomber jacket and cargo jeans to the big game.
Before the big game, Lamar and SZA held a Super Bowl halftime show rehearsal, and SZA rocked a different outfit than in the actual performance. The "Kill Bill" singer most notably donned a Kelce No. 87 jersey with red pants.