Skittles is getting back into Super Bowl stunts, this time forgoing an in-game broadcast buy and instead hiring actor Elijah Wood to perform the commercial for a contest winner at their front door.

Skipping the in-game buy, the Mars brand is betting on experiential weirdness, last-mile delivery and livestream culture.

Sabrina Carpenter is set to make her Super Bowl debut in a commercial during Super Bowl LX, starring in a new Pringles ad ...

As we inch closer to the Super Bowl, Skittles is looking for the perfect family to have a live commercial performed at their ...