The Boston team launched the BOS Nation FC name and colors last October to an overwhelmingly negative reaction.

NWSL franchise announced on Friday that it will officially change its name following a highly-ridiculed launch last fall.

The team has faced controversy surrounding its rollout and stadium plans. The post Boston NWSL Team Will Not Be Named BOS Nation FC appeared first on Front Office Sports.

The news, announced to team supporters who gathered at Dorchester Brewing Company for an NWSL season kickoff party, did not come as a surprise.

After a marketing flop last fall, Boston’s new professional women’s soccer team will change its name, the club announced at a ...

Bos Nation FC has announced the hire of Amina Bulman as its first chief revenue officer, the latest indicator that the NWSL ...

as local opposition has mounted over the team's plan to renovate and play at city-owned White Stadium. There has even been talk that the turmoil could delay Bos Nation's launch, which NWSL ...