Some people think you can’t have a true Super Bowl without ads for candy, movies and beer. But those in the know have ...

GoPuff customers can enter to win a live taping of a Skittles Super Bowl commercial starring Elijah Wood on their front lawn.

With less than a month to go until Super Bowl LX, insurance companies, snack brands and fast food joints are already dialing ...

Amid increasing backlash over AI-generated ads, this commercial will be decidedly real, and likely very weird.

The actor tells PEOPLE he found the concept for the new Skittles Super Bowl ad “really thrilling and fun” and “also a little ...

OpenAI is planning to run a Super Bowl ad again this year — reportedly shelling out millions of dollars in an effort to win ...

NBC bets on trio of big events to boost viewership. In a 10-day span in February, NBC will broadcast the Olympics, Super Bowl ...

Kaylee Hartung will work her first Super Bowl as a sideline reporter when NBC airs the game on February 8. She will join ...

AI companies are engaged in an expensive arms race to attract users and alleviate public anxiety about the technology.

Anheuser-Busch has revealed its plans for Super Bowl 2026, with the largest U.S. brewer planning to feature three of its ...

Jalen Hurts, Saquon Barkley and the Philadelphia Eagles were eliminated by the San Francisco 49ers in an NFC wild-card game ...

With audience attention more fragmented than ever, some brands will deliberately break from their usual tone to stand out.