Ahead of the Super Bowl commercial rush in February, USA TODAY Ad Meter is keeping fans updated on who's in and who's out.

Anheuser-Busch has revealed its plans for Super Bowl 2026, with the largest U.S. brewer planning to feature three of its ...

We don't know which teams will be playing in Super Bowl 60, but we do know when and where it will be. Details, including ...

This year's Super Bowl halftime show will be the second time Bad Bunny takes the stage at the country's biggest concert, but ...

With audience attention more fragmented than ever, some brands will deliberately break from their usual tone to stand out.

He spent the whole Super Mario press tour downplaying any similarities between himself and the princess-saving plumber. Now, he’s growing a mustache because it reminds him of “Mr. P.”? First of all, ...

Did you know that, according to Trey Parker and Matt Stone, the creation of South Park directly led to the Denver Broncos’ ...

After a dramatic conference championship weekend, the college football regular season has come to an end. You know what that means: More college football. The conference champions have been decided, ...

The 2025-26 college football bowl schedule saw its final standard bowl games on Friday, Jan. 2, but the season extends well into January as the 2026 College Football Playoff semifinals are up next.

The 2025-26 bowl season is over. All that's left is the CFP title game between Indiana and Miami on Jan. 19.