Explore how brands are using Team India, WPL, bilateral series, players and creators to stay connected with cricket audiences ...

Moving Walls has entered into a partnership with Magnite to broaden advertisers’ access to programmatic digital out-of-home ...

Silverpush, the contextual intelligence company, has announced an official partnership with PubMatic, the AI-powered ad tech ...

Synthetic focus groups are changing how brands test creative. Explore how AI-simulated audiences work, their benefits, ...

DGTOOHL has partnered with Hero MotoCorp to bring the launch of the new Hero Destini alive through Hero MotoCorp's first Programmatic Digital Out-of-Home campaign powered by Google DV360.

More Indian creators are ditching freelancer status for LLPs and private limited companies. Here's why brands and tax math are driving the shift.

Independent brand and creative agency Curry Nation has added a clutch of new businesses to its portfolio over the past few months, winning mandates across jewellery technology, gemstone jewellery, ...

Somewhere in a Mumbai studio last year, a team of designers put the finishing touches on a face that did not exist. Every eyelash was rendered, every strand of hair simulated, every micro-expression ...

DGTOOHL, a Mobiyoung product, has announced a strategic partnership with Magnite, a global independent sell-side advertising platform, to strengthen and scale programmatic Digital Out-of-Home (DOOH) ...

VDO.AI’s Festive Consumer Index 2026 finds that while consumers continue to discover products across multiple digital ...

There was a time—not very long ago—when quick commerce apps were simply about urgency. You ran out of milk, snacks, or batteries, and platforms like Blinkit, Zepto, and Swiggy Instamart filled that ...

As television consumption in India continues to shift towards digital and on-demand ecosystems, brands are rethinking how to stay consistently visible across multiple digital touchpoints. Against this ...