While title sponsorships can help brands build positive associations, the brand can also become closely linked to problems ...

Sethi joins the Media Research Users Council India after over three decades across media, entertainment, sports, content and ...

The six-episode series, created by SW Network, places the brand’s products within an entertainment-led narrative.

Maheshwari joins JioStar from Amazon Prime Video, where she was most recently working as head – content partnerships (Prime ...

Ankit Dave has joined Arvind SmartSpaces as head of marketing. He announced the move in a LinkedIn post, saying: “Excited to ...

From coffee and store design to personalisation and community-led experiences, Starbucks built a global brand around more ...

The show is attracting brands that built their businesses on digital. As TV faces declining ad volumes, are advertisers ...

HCL Concerts began as a classical arts initiative but has grown into a broader brand-building platform. HCL's Nikhil Soni ...

Devyani International has completed the full acquisition of Sky Gate Hospitality, strengthening its presence in India’s fast-growing food services market. The company has acquired the remaining 11.4% ...

Prior to this, he was associated with Deccan Chronicle Holdings as resident editor. State Government of Telangana appoints Sriram Karri as director of media and communications. Before this, he was ...

The merger, first announced in October 2024, is subject to completion of required statutory filings and other formalities ...

The sponsorship line-up includes seven Co-Presenting partners and eight Associate partners, spanning brands such as Havells, ...