B&T Newsletter — 26 September 2026

There was only one room to be in on Wednesday night. And miraculously, B&T snagged an invite. B&T is always happy to head to ...

Adobe Boosts AI Push With Gemini Debut & Expanded Claude Offering

Adobe has brought its creative tools to Google Gemini for the first time and expanded its existing offering in Claude with ...

‘We Never Tried To Dupe The Audience’: AI-Crafted STI Campaign Makes Case For More Absurd Advertising

Four Seasons Naked Condoms’ recently wrapped ‘Rise of the STIs’ campaign points to a different possibility: audiences are ...

Droga5 Puts Child Poverty In The Frame With KidsCan ‘Reflections’ Campaign

KidsCan has launched ‘Reflections’, a new out-of-home, digital and social campaign created by Droga5 ANZ, to make visible the ...

Q Agency Appoints Former Google Exec Brent Richardson As General Manager

Western Sydney creative and digital agency Q Agency has appointed former Google North America executive and Enrichd Group ...

LinkedIn: Younger Decision-Makers Should Be At The Core Of B2B Marketing Strategies

Australian B2B marketers are being urged to put younger decision-makers at the centre of their marketing strategies, with new ...

Soul Origin Signs Cricket Big Hitter Chris Lynn As Latest Brand Ambassador

Soul Origin has bowled a new name into its Soul Squad, signing Australian cricketer Chris Lynn as its latest brand ambassador ...

Special, Pembleton Win Yellow D&AD Pencils For Australia

Special and Pembleton took home Australia’s only Yellow Pencils at the D&AD Awards. Special Australia, working with its US ...

The Streaming Ad Opportunity No Longer Starts & Ends With The Commercial Break

As Australia heads into the AFL and NRL grand finals, advertisers are preparing for two of the biggest, most valuable live ...

Klaviyo Finds A BFF In D’Arcy Carden For New Global Brand Campaign

Klaviyo and independent creative strategy company, Gus, have launched the brands first global brand campaign since unveiling its B2C CRM platform titled, ‘Your Brand’s Best Friend’. Starring actress ...

In Marketing We Trust To Host Session On How Proposed Privacy Reforms Could Impact Marketers

Digital marketing agency In Marketing We Trust is set to host a webinar for Australian marketers next week, unpacking what ...

Fur Media Appoints Former Val Morgan Outdoor Director To Victorian Sales Director

Fur Media has appointed former Tickford Racing general manager of commercial and sales, Richard Marks, as its new Victorian ...