It’s fashionable to use AI to find deals, but consumers won’t delegate purchase decisions, an ACI Worldwide survey found.

The share of those who say AI will make holiday shopping easier is down year over year, but most shoppers trust it with shipping updates or product research, a Sinch survey found.

Real transformation is going to happen when we’re creating omnichannel, end-to-end personalization, and to do that, we have ...

There's a generational shift among consumers as they bring AI into their purchasing process, according to a Mastercard report ...

Repercussions range from customers switching brands to giving up on the purchase altogether, a Contentsquare survey found.

Apps like Dick’s Sporting Goods’ GameChanger build customer relationships and generate useful insights beyond what ...

As touchpoints like call centers, self-service tools and repair networks become more important to overall satisfaction, some manufacturers are struggling to keep pace.

Brands have a wealth of customer sentiment and behavior data available to them but often can’t close the circuit between ...

Full-scale redesigns are increasingly out of step with how leading brands manage digital experiences, experts say.

AI assistance is only as good as the data it’s grounded on; decisions based on any single data point or disjointed systems ...

Regal Rewards+, positioned as a flexible middle point between the free Regal Rewards program and the more expensive Regal Unlimited subscription, offers perks like discounts for friends.

More than 2 in 5 of consumers say they have stopped doing business with a brand when its personalized marketing felt too ...