This week’s PPC Pulse covers Google’s Data Manager API, new YouTube Shorts features, and LinkedIn’s Reserved Ads for brand and performance teams.

LinkedIn's "Reserved Ads" are designed to boost brand awareness for B2B marketers through high-attention placements, AI-powered tools and expanded personalization.

Your guide to LinkedIn's tools, strategies and best practices. Updated with info about the new reserved ad format and the ...

Madison Logic is expanding its ABM Connected TV (CTV) and ABM Audio Advertising channels globally for enterprise brands.

What does niche streaming mean in 2025? With the vast abundance of content available to TV audiences, how can niche programming be targeted adequately toward specific audiences, and what are some of ...

Marketing Ideas For Orthodontists. December 13, 2025 4:00 am - Are you struggling to attract new orthodontic patients in today's competitive market? What if the secret lies in strategic content market ...

Demand Gen Report offered a series of educational standalone sessions that equipped marketers with the tools to navigate buyer behaviors ...

So, you’re trying to figure out what exactly goes into making content marketing work? It’s not just about throwing stuff ...

So, you’ve probably heard the term ‘Integrated Marketing Communications’ thrown around. It sounds fancy, right? But really, ...

Get a clear breakdown of Pinterest’s ad lineup, what each format delivers, and how to align them with specific campaign goals ...

LinkedIn’s new ad tools help B2B marketers boost brand awareness with premium placements, personalized messaging, and ...

The updates aim to provide publishers, buyers, and platforms with a common language and more efficient ways to transact ...