The owner of a data brokerage business recently put out a creepy-ass video in which he bragged about the degree to which his ...

Publicis — which last year overtook WPP as the largest agency in the world based on revenues — has won Coke’s media business ...

North American media account to French rival Publicis (PUBGY) following a competitive tender, according to media reports on ...

WPP has failed to fend off Publicis to retain the North America media brief as the pitch comes to a conclusion.

Cola's lucrative North American media account from WPP following a hush-hush competitive review, industry sources confirmed ...

WPP (WPP) has lost one of its biggest North American clients for media buying and planning, Coca-Cola (KO), handing a win to French rival ...

WPP has lost another client in its media roster. Following the news last week that Coca-Cola’s North America media business ...

Publicis Sapient uses curated learning boards and a chatbot to guide employees. The company claims that in 2024, 17,000 ...

The Salone's 2025 communication campaign kicks off in Milan on the tracks of historic trams. The message: Thought for Humans.

Neural Defend secures $600K in funding from IPV, MIT SBXI & Techstars SF to enhance AI-driven deepfake detection. Pilots in ...

While agencies and marketers have bought data since the dawn of online advertising, difficulties assessing its quality have led to billions in wasted ad dollars. An estimate on ad spend lost to ...

Following multiple reports and confirmation from agency leadership, Ad Age has learned that Madwell is facing significant ...