The orchestration advantage: why platform architecture determines whether CX AI scalesFragmentation rarely begins with one bad technology decision. It accumulates as each team solves a local problem - ...

Iterable's Fall Product Release introduces native RCS, Nova Conversations, Integrations Hub, and new agents that connect customer data, conversations, and intelligence in one continuous learning loop.

EngageOne RapidCX is built for regulated industries. The Fall 2026 release introduces the following AI features to increase efficiency while maintaining control: Communication Builder Agent, which ...

LeadSmart Meridian360 connects ERP, CRM, marketing, quoting, e-commerce data, and other connected systems into one view.

Artificial intelligence is fundamentally reshaping brand loyalty, and the 18th annual Brand Keys Loyalty Leaders List identifies the brands capitalizing on this shift. The 2026 rankings reveal ...

Salesforce and NVIDIA today announced Koa, Salesforce's first CRM reasoning model for Agentforce, built on NVIDIA Nemotron to help agents reason through complex, multi-step workflows and use the right ...

Integrate, providers of a lead management and data governance platform for B2B marketing teams, has acquired CaliberMind, a go-to-market intelligence, attribution, and marketing analytics platform ...

Customers have mixed feelings using generative artificial intelligence for customer support. A full 50 percent of them say their interactions are easier when companies use genAI, yet 87 percent say it ...

OptifiNow, a provider of customized CRM and sales automation solutions for the mortgage, insurance, and consumer finance industries, has integrated with Meera AI, providers of an engagement platform ...

Pope Leo XIV wrote 42,000 words this year warning the world about AI stripping accountability from human decisions. Then his own bank’s AI-powered customer service line hung up on him. The two events ...

Viral Nation has launched AI Discovery, its social-first generative engine optimization (GEO) offering to help companies shape the signals, authority, narrative, and intelligence that influence how ...

There's a question in marketing leadership circles that sounds architectural but is really a question about organizational identity: Should we compose our stack or consolidate it? The framing itself ...