Planters' Mr. Peanut dies in heroic accident, brand confirms
0:30
NEW YORK POSTHannah Sparks
Planters' Mr. Peanut dies in heroic accident, brand confirms
On Wednesday, in what was likely a pre-Super Bowl commercial stunt, Planters announced that their 104-year-old "spokesnut" Mr. Peanut will no longer represent the brand following the mascot's sudden passing.
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